Finally, a CEP that unlocks the potential of CRM teams.

And makes life easier for IT and Data

Batch AI
1. Data Platform
2. Journeys
3. Channel
4. Control
5. Performances

Batch AI: the Agentic CRM and AI Decisioning platform.

Batch AI brings everything CRM teams need to make AI work in practice: agents that boost productivity and creativity, predictive scores that sharpen campaign decisions, and AI Decisioning that runs your entire CRM on autopilot. Built natively into the CEP, Batch AI is powered by the Data Platform and is composed of three packages:

Batch AI Assist

12 AI agents integrated into your CRM workflows to boost efficiency — without changing your habits. They analyse your campaigns, answer any questions, generate content, and optimise your customer journeys.

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Batch AI Predict

Activate up to 15 predictive scores on your data to improve decision making. Targeting, messaging, timing, channel: AI helps at every step — with churn scores, purchase scores, customer value scores, and recommendations you can activate directly within your campaigns.

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Batch AI Decide

Move to an AI-powered autonomous CRM. Based on your objectives, agents decide, launch, and optimise your campaigns continuously, complete with real-time learning and full transparency for every action.

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A Data Platform loved by CRM and IT.

The Batch Data Platform unifies data from mobile, websites, and data warehouses in real time. Marketers gain full autonomy, while IT & Data teams are freed from low-value tasks.

Real-time, native collection of web and mobile data.

Ranked among the world’s Top-100 SDKs, Batch delivers real-time insights on navigation, preferences, actions and purchases — across Web, Mobile and Apps.

Reconciliation and deduplication of customer and prospect IDs.

When an anonymous visitor becomes identified, their anonymous browsing data is automatically merged into their identified profile. For each visitor or client, multi‑ID and cross‑device data is reconciled into a unique profile ready for activation.

Direct connection to your Data Warehouse.

Native connectors for Cloud Data Warehouses like Snowflake and BigQuery let you use customer data directly and in real time — without always going through a CDP.

Connectors for your CDP, CRM, Tagging and Analytics Data.

Thanks to its multiple connectors, the Batch Data Platform seamlessly ingests all the data you need to target and personalise, without any constraints.

15 predictive scores on your customers and prospects.

Batch AI Predict automatically calculates predictive scores for each customer, covering their behaviour, the products to recommend, their value, their sensitivity to promotions, their churn risk and the best times to engage.

“Since Batch, our tech team works on high business value integrations, and don’t loose time on repetitive tasks.”

Vincent Ngo Van

Head of CRM

Oscaro

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Design the campaigns you’ve always wanted.

Imagine, test, and launch your campaigns freely — all within a single interface. Designed to be smooth and intuitive, it lets you quickly create omnichannel campaigns or journeys, from the simplest to the most advanced. And optimise your conversions even further with all the features of Batch AI.

Launch single-channel campaigns in 5 min.

Whatever the channel, simply create your target audience, your content, personalise, test and send your campaign in minutes thanks to Batch AI. All within a dynamic and intuitive interface that brings together targeting, the builder, visualisations and optimisation options.

Create a high‑performing journey in 15 min.

Design powerful omnichannel journeys for prospects and customers in minutes — all within a visual, interactive interface for onboarding, upsell, engagement, transactional and retention flows.

AI that helps you build & optimise journeys.

Use Batch AI Assist agents to create journeys, add channels and automatically translate your content. The AI analyses your journeys and provides you with the best recommendations to increase engagement and conversions.

Targeting made radically simple.

Discover a radically simple experience for creating the best targeting. No complexity, no IT requests. All your data, including real-time data, is available in a simple, clear and intuitive interface: segments, navigation retargeting, campaigns. Batch AI Predict also provides you with propensity scores, product recommendation scores, reactivation scores, and more. Access all the criteria you need in just 2 clicks.

Easily manage marketing fatigue.

Set limits by campaign type, message, channel or globally — with all capping and cadence controls available natively.

“Once content is validated, it’s easy and fast to set up campigns in Batch. I’ve configured each marketing scenario in 1 hour : template creation, setup and tests included.”

Juliette Jeanne

Campaign Manager

Refectory

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Personalise your messages for every channel. All in one platform.

Email

Create, personalise and send your marketing and transactional emails from a clean, visual interface. Batch delivers up to 50 million emails per hour with best-in-class deliverability — even during heavy traffic peaks like Black Friday or major sales.

App Push

The most reliable Push experience on the market. Personalise, target, test and measure your campaigns in real time — with zero IT dependency. Batch delivers hundreds of billions of Push notifications every year, handling traffic peaks of up to 900M/hour during events such as Black Friday, elections or flash sales.

In-App

Engage users right inside your app experience with contextual messages, banners, carousels or pop-ups — all personalised in real time based on user behaviour and live events.

SMS / RCS

A direct, reliable and measurable channel. Send personalised SMS or RCS messages for key moments — promotions, deliveries, confirmations or reminders. Batch manages multi-carrier routing and native opt-in integration to protect your audience from over-solicitation.

Web Push

Reach your web visitors — even the anonymous ones. Batch Web Push campaigns achieve up to 10% reconversion after a journey abandonment. No third-party cookies required, 100% first-party data.

Add the most powerful conversational channel to your journeys. Personalise and send transactional notifications, reminders or marketings offers directly on WhatsApp through a certified connector.

Activate your Batch segments directly within Ads platforms (Meta, Google, etc.). Retarget visitors, focus on qualified prospects, or extend your CRM reach in just a few clicks.

TV

Sync your CRM audiences with digital TV campaigns. Deliver personalised messages on connected TVs to boost offers or major brand moments — ensuring a seamless experience from mobile to the big screen.

Inbox

A new way to speak to your users — calmly, not instantly. The Inbox gathers all brand messages directly inside your app: received, archived, always available. It drives up to 2× more re-reads than transient push notifications.

A unified builder.

A simple, powerful and consistent editor across channels. Visual and interactive with blocks, components and images to build high‑impact, personalised messages quickly.

12 AI agents and 15 predictive scores at your disposal.

Batch AI Assist optimises the creation and performance of your messages. Automatically generate content variants, adapt the tone and emojis, run high-performing A/B/N tests or translate your messages into multiple languages. Batch AI Predict automatically calculates predictive scores for behaviour, products to recommend, future value, promotional sensitivity, churn risk and the best moments to engage.

Multiple features to optimise your messages.

Message preview

See exactly how your message will appear on each channel, with all personalisations applied.

Send speed

Adjust send rates by channel and context to optimise deliverability.

A/B testing

Spin up variants and test content, channel and send‑time in one click.

Smart send by time zone

Automatically deliver at each user’s local time to maximise engagement.

Variant generation

Instantly generate multiple AI variants for rapid iteration.

Mobile landing pages

Create branded, high-converting mobile landing pages in just a few clicks.

Email Doctor

Let AI analyse your emails and recommend technical or content optimisations to improve their performance.

Intelligent IP Warmup

Automate the ramp-up of your sending volumes with AI, with gradual adjustments based on recipient profiles and best practices, without manual intervention.

Automatic Translation

AI automatically translates your messages into all the languages you have defined.

“I wanted a partner that was as strong on Email as on Push, and offered real agility in day-to-day use.”

Mathilde Maurice

CMO

Potager City (Carrefour)

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Operational & strategic control.

Track the performance of every campaign, channel, and journey to maximise the impact of each message — while maintaining a unified, accurate view of all your CRM activities.

Manage your omnichannel journeys.

Track KPIs at every step, by scenario, A/B/C test or channel. Identify top-performing strategies and scale them across campaigns.

Analyse performance across all your channels. Or let AI do it.

Email, Push, SMS, and more — with Batch, you have access to a detailed analytics hub covering deliverability and key metrics for every campaign. Also analyse performance across all your channels with customisable date ranges, advanced filters, and built-in trends. Or simply ask AI to provide you with a detailed performance analysis.

Powerful features to drive your campaigns. And your impact.

Audience analysis

Track how your audience evolves: active vs. inactive, identified vs. anonymous, new buyers, and more.

Channel monitoring

Track CRM and technical KPIs: volume, engagement, conversions, clicks, opt-ins and unsubscribes.

Deliverability control

Smart features to ensure optimal delivery, with expert support when needed.

The CRM AI

Batch AI Assist analyses your campaigns and journeys on a daily basis to highlight what is and isn't performing, and to provide you with recommendations.