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Trigger Campaigns are now available for Web Push notifications!

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13 Apr 2022 · Written by Pierre Tâm-Anh Le Khac

Since their introduction on the Batch platform in 2020, Trigger Campaigns’ business value is unquestionable: +174% customer usage rate in 2021, and exceptionally high conversion rates, 20% above the other orchestration modes.

This CRM orchestration has swung Batch and their clients into the world of hyper-personalized campaigns, via a dozens of use-cases:

  • personalized abandoned cart scenarios;

  • restocking alerts, notifications on favorites;

  • funnel drop winbacks;

  • subscription or payment incentives, etc.

Today, we’re beyond excited to announce that the Trigger Campaigns feature is now available on the most promising marketing channel of 2022 : the Web Push notifications!

This new feature enables CRM teams to deploy all your engagement and conversion tactics on Push Web in complete autonomy, particularly in these three areas:

As a reminder, the Trigger Campaigns represent one of the four orchestration options available from the Batch Campaign Creation Dashboard.

You don’t remember how to set up a Trigger Campaign? No worries, we explain everything to you in our documentation and in our complete guide, which includes:

  • a complete feature's presentation

  • a step-by-step guide for setting up Trigger campaigns from your Batch's dashboard.

  • a collection of use cases using Triggers to inspire you.

Keep pushing! 🚀

Pierre Tâm-Anh Le Khac

Product Marketing Manager @ Batch

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