22 Dec 2020 • Rédigé par Lucie Maigret
Following the split between Huawei and Google in May 2019, recent Huawei devices now rely on Huawei Mobile Services (HMS) for push notifications, which replaces Google's Firebase Cloud Messaging (FCM).
If your push notifications solution is not compatible with HMS, you will simply no longer be able to send notifications to users of these devices. 😰
And for an app publisher, Huawei, that's no small feat:
Here are some figures on the App Gallery (which replaces the Play Store for Huawei devices):
In short, not caring about Huawei might be turning your back on a whole community of users.
And, if you've made the effort to distribute your app on the App Gallery, but can't push, you're missing out on the # 1 mobile engagement channel to retain some of your users. The Huawei push already represents nearly 5% of the Android user base of some of our customers! And that number is likely to rise to 20% next year for all publishers since that's the manufacturer's market share. It is therefore high time to get down to it to anticipate this major “shift”.
At Batch, we make your job easier with a very simple and transparent implementation. ⤵️
At the en of October, we put online the latest version of our Android SDK (V1.16), which comes for the first time with a plug-in developed by Batch, designed especially for Huawei Mobile Services.
With this new SDK, it is now possible to send push notification to all Huawei smartphone users, including the latest generation.
Designed in partnership with Huawei teams, Batch provides Huawei with the best push implementation for the HMS environment so far:
Do not hesitate to contact us with any questions:
Keep pushing!
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